The City of Columbia is urging its residents to show their support for local small businesses during the holiday season, particularly on November 30th, which has been officially designated as Small Business Saturday by Mayor Chaz Molder. This initiative acknowledges the vital contributions that small businesses make to the local economy and community fabric.
Small Business Saturday was established by American Express in 2010 as a means to encourage consumers to shop at small, independently owned enterprises, thereby fostering community well-being. This annual event takes place on the Saturday following Thanksgiving and serves as a counterpoint to the more commercialized shopping days of Black Friday and Cyber Monday, which primarily focus on large retailers and online shopping platforms.
By participating in Small Business Saturday, residents have a unique opportunity to appreciate the charm and economic importance of local businesses, while also embracing the festive spirit of the season. Supporting these establishments not only benefits the local economy but also strengthens community ties, making it a meaningful way to celebrate the holidays.
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